Does your company present itself as a provider of business development
services for clients desiring to expand their business offerings in the international arena? Beyond the obvious activities
associated with guiding, organizing and offering assistance in setting up professional activities in foreign countries - with
specific reference to the administrative and logistical aspects of establishing an office/company in any location worldwide,
does your company pay attention to those intangible, less conspicuous difficulties that arise when a company expands into
another country ? Does your organization promote successful operations beyond the quantifiable elements that
go into a new business operation? More importantly, is your company a leader in its field or is it merely satisfied
with offering a standard set of services without considering the full needs of a company once it is on the ground
and has to deal with unknown variables in the new environment ?
Given today's international setting, a true industry leader has to look beyond
the basic business development issues and also offer guidance on the human and culturally-based issues that promote success. As
a consultant on intercultural issues, CrossCulturalCurrents can help your organization offer a holistic approach to its business
development offerings. We offer workshops pinpointing the business and lifestyle approaches that can lead to the ultimate
success or failure of an undertaking in a foreign country. Administrative and logistical activities are influenced
by cut-and-dry formulas, regulations and behavior that respond to clearly defined procedures and priorities.
Our expertise lies in the non-tangible area
that is crucial to international business development: the understanding of the human/cultural factors that are essential
to establishing a company or professional activity in another country. Without this aspect of preparation, your
company is offering its clients only a partial formula for success.
Our interest is to help you fill the gap and to become the recognized, leading company in
international business development. That can happen if you are willing to incorporate a holistic approach to the international
ventures it promotes. Your organization can familiarize its clients with the general and specific cultural signals
that lead to failure if not heeded. You can also train your clients to foresee cultural gaffes and avoid situations
that could jeopardize business dealings in a foreign locality. Your clients should be able to observe differences
in working habits, with the ultimate goal of promoting a positive and successful working environment for the long term.
CrossculturalCurrents is there to assist
you in that process.
